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Objects we traditionally regard as 'mere' imitations of the human - dolls, automata, puppets - proliferated in eighteenth-century England's rapidly expanding market culture. During the same period, there arose a literary genre called 'the novel' that turned the experience of life into a narrated object of psychological plausibility. Park makes a bold intervention in histories of the rise of the novel by arguing that the material objects proliferating in eighteenth-century England's consumer markets worked in conjunction with the novel, itself a commodity fetish, as vital tools for fashioning the modern self. As it constructs a history for the psychology of objects, "The Self and It" revises a story that others have viewed as originating later: in an age of Enlightenment, things have the power to move, affect people's lives, and most of all, enable a fictional genre of selfhood. The book demonstrates just how much the modern psyche - and its thrilling projections of 'artificial life' - derive from the formation of the early novel, and the reciprocal activity between made things and invented identities that underlie it.